Business Phliosophy:
1) Ideas come from everywhere
Google expects everyone to innovate, even the finance team
2) Share everything you can
Every idea, every project, every deadline -- it's all accessible to everyone on the intranet
3) You're brilliant, we're hiring
Founders Larry Page and Sergey Brin approve hires. They favor intelligence over experience
4) A license to pursue dreams
Employees get a "free" day a week. Half of new launches come from this "20% time"
5) Innovation, not instant perfection
Google launches early and often in small beta tests, before releasing new features widely
6) Don't politic, use data
Mayer discourages the use of "I like" in meetings, pushing staffers to use metrics
7) Creativity loves restraint
Give people a vision, rules about how to get there, and deadlines
8) Worry about usage and users, not money
Provide something simple to use and easy to love. The money will follow.
9) Don't kill projects -- morph them
There's always a kernel of something good that can be salvaged
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