Sunday, December 11, 2005

Lenox Ad

I like how Lenox combines so many nice elements here: 1) the card is hand-written, making the ad approachable, inviting; 2) there are products listed on the left-hand side, making it practical; and 3) there is a nice photo of people that draws you into a happy, romantic, personal story.

Mini Ad(s)

I love how Mini Cooper played off the littel boxy ads of this yuppie magazine to promote its car's small size and fun spirit.