Tuesday, February 27, 2007

Sunday, February 18, 2007

Put a Face with a Name: Design Within Reach

Design Within Reach has grown tremendously over the last few years, and I believe that part of that success is due to their marketing design. They put the photo of the designer of each product next to the item, and this resonates with buyers. They feel like they are getting something unique and artistic that they cannot find at a big box retailer.