Friday, December 10, 2004

MTA Buildings Have Marketing Potential

The F train entrance/building in DUMBO epitomizes bad use of public buildings. Not only is it poorly marked (you can't see the subway sign more than 1 block away), but the space is extremely underutlized. The building is on a corner, and there is no retail prsence. Not a store, a bodega, or even a billboard or poster. Hey, how about a bilboard saying "Subway"! The MTA announce plans today to try to crawl out of debt by developing the commerical potential of these properties.

I would recommend for that location:
- Retail outlets
- Posters and/or bilboards
- A roof top bar--it would be the only one in Brooklyn


December 10, 2004

To Pay Debt, Transit Agency Considers Property Deals
By MIKE McINTIRE and MICHAEL COOPER


In an effort to raise more than $1 billion, the Metropolitan Transportation Authority wants to sell or lease for commercial use many of its 14,000 properties, including train stations, commuter parking lots and maintenance yards.

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